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Expert analysis, market trends, and financial tips to help you make informed decisions.

Life insurance planning checklist
Featured Insight • Mar 18, 2026

5 Life Insurance Myths That Could Leave Your Family Unprotected

If you believe any of these, you’re probably underinsured. Direct myth-busting on what keeps Canadians from getting the coverage they need.

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Paperwork and planning
Life Insurance

Term vs. Whole Life: Stop Guessing

A direct comparison of cost and use-cases so you can choose the right policy without overpaying.

Mar 18, 2026
Team meeting
Life Insurance

Employer Coverage Isn’t Enough

Work coverage is a perk. Here’s what it misses—and how to top up properly.

Mar 18, 2026
Documents and pen
Family Planning

Life Insurance After Divorce

A clean checklist: beneficiaries, trustees, and coverage that protects your kids.

Mar 18, 2026
Healthcare and recovery planning
Insurance Planning

Critical Illness: The Living Benefit

Life insurance pays when you die. Critical illness pays when you’re alive and need options.

Mar 18, 2026
Business meeting
Insurance Planning

What Happens to Your Business If You Die?

Key person, buy-sell, debt, liquidity—what business insurance is actually for.

Mar 18, 2026
Canadian dollars
Life Insurance

Canada’s Underinsurance Gap

Why so many families are exposed—and how to calculate a realistic number.

Mar 18, 2026
Family
Family Planning

Blended Families: Protect Everyone

A beneficiary strategy that supports your spouse and still protects your children.

Mar 18, 2026
Family planning finances
Financial Insights

How Much Life Insurance Do I Need?

The “10x Income Rule” and how to calculate coverage for your family in today’s economy.

Jan 25, 2026
Calendar and planning
Financial Planning

When to Review Your Policy

7 life events that should trigger a review—plus what to check.

Mar 18, 2026
House keys
Real Estate

Mortgage Insurance vs Term

Who gets paid, what’s covered, and what actually protects your family.

Mar 18, 2026
Parent and child
Family Planning

Stay-at-Home Parents Need Coverage

Replacing childcare and stability has a real monthly cost.

Mar 18, 2026
Professional planning and life insurance after 50
Life Insurance

Life Insurance After 50

It’s not too late—but the strategy changes. Here’s how to prioritize.

Mar 18, 2026
Woman applying for insurance on laptop
Life Insurance

Applying For Life Insurance

Why you should be an open book during the application process to ensure your payout is secure.

Jan 24, 2026
Father and baby
Family Planning

Life Insurance for a New Baby?

Purchasing life insurance for your newborn can be a wise investment for their long-term financial health.

Jan 22, 2026
Man in city
Life Insurance

Buying Insurance in Your 20s

Why buying term and permanent life insurance early helps you protect your financial future at lower rates.

Jan 20, 2026
Industry
Industry

Regulatory Changes in 2025

New stress test requirements are changing the landscape for first-time buyers.

Oct 15, 2025
Finance
Finance

Dividends vs. Salary

A deep dive into the tax implications of how business owners pay themselves.

Oct 08, 2025
Financial markets background
Markets

Q3 Market Review

Despite global headwinds, North American markets showed surprising resilience.

Oct 01, 2025
Strategy
Strategy

Legacy Planning

Structuring trusts and insurance to ensure your wealth transfers seamlessly.

Sep 20, 2025
Real Estate
Real Estate

Mortgage Renewal Tips

Locking in at the right time is crucial. Here is what you need to know.

Sep 15, 2025
Tax
Tax

Year-End Tax Prep

Essential checklist for maximizing your returns before the fiscal year closes.

Nov 01, 2025
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